By Arifa Chowdury, Career Assistant (Work Study student)
The amount of time that people spend on their phones daily is astonishing. Considering how much time is spent checking social networks, it’s no surprise that Canadian businesses are becoming increasingly active on media like Facebook, Twitter, Instagram, LinkedIn, Reddit etc. Companies now tap into social media to reach customers, and are using these social networking sites for customer service, sales and recruiting.
As a Business Management student, I aspire to work for one of the four big accounting firms or a major corporation in Canada. Reaching out to these companies may seem far-fetched for us, but little do we realize that these companies have built strategies, and are constantly upgrading them to reach out to talented candidates via social media.
In this blog, I’m going to walk you through the various methods by which big companies recruit via social media.
